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La Madeleine provides 1.2M meals to hungry children

La Madeleine Country French Café's fundraising efforts from its "Hearts for Hope" campaign raised $308,176 for the Children's Hunger Fund.

June 24, 2015

La Madeleine Country French Café's fundraising efforts from its "Hearts for Hope" campaign raised $308,176 for the Children's Hunger Fund. All proceeds from the Hearts for Hope campaign are being donated and will help provide over 1.2 million meals for children in need, according to a company press release.

"Thanks to the incredible generosity of our guests, we are proud to have surpassed our goal of raising $250,000 or 1 million meals. Knowing that these funds will truly help make a difference in the lives of so many children, we couldn't be happier," said John Cahill, president of la Madeleine Country French Café. "This is a great step forward in our dedication to fighting childhood hunger. We are honored to support a wonderful, transparent and efficient organization like Children's Hunger Fund in such a substantial and meaningful way."

The "Hearts for Hope" campaign collected donations through the sale of la Madeleine's heart-shaped Linzer cookies, all other fresh-baked cookies and a la Madeleine coupon card that sold out in many cafés. All proceeds, or 100 percent of every donation, go directly to Children's Hunger Fund, and each dollar donated provides four meals for children in need. The philanthropic partnership with la Madeleine and Children's Hunger Fund gives guests of the bakery café brand a chance to make a direct and meaningful difference to children in need, according to a company press release.

"When we heard that la Madeleine surpassed its goal, we felt an overwhelming sense of gratitude," said Dave Phillips, president and founder of Children's Hunger Fund. "La Madeleine is a dedicated partner that shares our devotion to serving children in crisis. These funds provide much needed nutrition, and hope for kids."

Children's Hunger Fund has raised more than $1 billion for food and other aid to more than 20 million children in the United States and worldwide.