News

La Madeleine expands partnership with Children's Hunger Fund

April 30, 2014

La Madeleine announced this week that it has expanded its partnership with the Children's Hunger Fund, with a goal of providing enough financial support to donate one million meals.

"Doing our part to end childhood hunger is an important part of the la Madeleine culture," COO John Cahill said in a news release. "I believe as an organization we should make a difference in the communities we serve and stand for something."

La Madeleine is bringing back the Delivering Hope by the Jarful campaign, in which $1 from every jar of Tomato Basil Soupe purchased in café is donated to Children's Hunger Fund. This program will run now through the end of 2014.

La Madeleine will also donate $5 for every $25 gift card purchased between today and June 10 to Children's Hunger Fund. The brand also continues to foster donations for the organization at all new café opening events throughout 2014.