Franchising

Kevin Hart's fast casual brand opens in Los Angeles

August 25, 2022

Hart House, a plant-based fast casual founded by actor and comedian Kevin Hart, opened its first location Thursday in the Westchester neighborhood of Los Angeles.

"We've curated delicious, craveable food you know and love like burgers, shakes, nuggets and more," Hart House CEO Andy Hooper said in a company press release. "Our menu is the future of the industry; Hart House is revolutionizing quick service restaurants now and delivering a ground-breaking culinary experience that shatters the expectations of what plant-based food can be."

Hart House features plant-based burg'rs, chick'n sandwiches, salads, nuggets, fries, tots and milkshakes. All ingredients are 100% plant-based and are free of cholesterol, antibiotics, hormones, artificial colors, preservatives, high-fructose corn syrup 5or trans fats, Hart said in the release.

"As someone who has been preaching 'Health is Wealth', building Hart House felt like the natural evolution of my flexitarian lifestyle and my business ecosystem.'' he said. "I'm beyond proud of this industry-changing restaurant and the amazing team behind it working tirelessly to create delicious, sustainable food that delivers 'Can't-Believe-It' flavor in every bite."

Hart House's Westchester location features bright colors and a fresh design with the help of Kai Williamson's team made up entirely of women of color whose work includes The Gathering Spot, Sovereign Brands, and Blk Swan. The back wall features a colorful mural with the words, "Change You'll Crave" designed by Nicollete Santos whose recent work includes Harley Davidson, Marvel and Nike.

Hart House has two additional restaurants under construction, several more signed leases, and is targeting to open as many as 10 restaurants over the next 12 months.