Franchising

Juice It Up franchisee adding 6 units to portfolio

Provided by Juice It Up

June 15, 2023

Juice It Up has signed a six-unit agreement for Los Angeles County with BMB Foods Inc., which owns three other Juice It Up locations in California's Inland Empire. The first location is slated to open by the end of 2023.

"Juice It Up! has a half-dozen locations open in various communities throughout Los Angeles County, and we have always seen great potential to further grow our footprint in this highly diverse and populated market, which makes us especially thrilled to expand via this new agreement with BMB Foods," Carlo Verdugo, VP of operations and business development, said in a company press release. "Our valued franchise partners continue to be the driving force behind our expansion in Southern California, and we're immensely proud to grow throughout the same region that's home to our franchise development center and reinforce Juice It Up!'s reputation as the go-to smoothie, juice and superfruit bowl destination for L.A. County visitors and locals."

Juice It Up remains committed to reaching 200 locations by 2027 and has over 24 locations in the pipeline for development.