News

Jamba partners with Peak Franchise Capital for refranchising effort

Peak Franchise Capital, based in Irving, Texas, will help facilitate the sale of Jamba stores in key California markets, including San Francisco, San Diego and Sacramento.

December 8, 2014

Jamba Inc. has announced that the company has engaged Peak Franchise Capital to lead its recently-announced refranchising effort. Jamba announced in November plans to refranchise up to 114 stores during the first half of 2015, while also focusing on growth initiatives and reducing expenses.

Peak Franchise Capital, based in Irving, Texas, will help facilitate the sale of Jamba stores in key California markets, including San Francisco, San Diego, and Sacramento.

"We are excited to engage with Peak on this important initiative," said James D. White, chairman, president and CEO, in a company press release. "The company is committed to working with experienced operators who are financially qualified to grow."

According to the release, Jamba believes it will be in position to achieve its target of at least an 80 percent franchise-to-company-owned model in the next 12 months and remains on track to add 500 additional franchised stores in the next five years, further positioning it as an asset light model. Jamba Juice also recently hosted franchise recruiting events in key markets in the East and Midwest, which attracted a number of potential new franchise partners.