April 14, 2021
Seizing an opportunity to capitalize on off-premise growth last year, Fazoli's added wings at all company locations and created a virtual wing concept — Wingville. After seeing success from the company-wide launch, the Lexington, Kentucky-based chain has decided to roll out the items to all 220 locations.
"Menu innovation continues to be a key ingredient in Fazoli's recipe for success," Fazoli's CMO Jodie Conrad said in a company press release. "Delivery and drive-thru have both seen unprecedented sales growth for some time now, and we knew innovating our menu with an easily transportable product like wings would be the perfect solution to leverage this shift in ordering channels. Wings have been a big contributor to our impressive achievements over the past seven months, so we look forward to seeing this trend continue as we start serving them nationwide."
Available for dine-in, drive-thru, online ordering at Fazolis.com and delivery, guests may order traditional or boneless wings tossed in mild, medium or hot traditional buffalo, sweet honey BBQ, hot honey BBQ, Parmesan Garlic or Asian Chili sauce.
To prepare the wings, Fazoli's invested in fryers, which opens more culinary possibilities for the brand. With the addition of fryers and the success of Wingville, Fazoli's is exploring other menu opportunities through other virtual concepts, Rick Petralia, director of Culinary Innovation, said in the release.
"With our incredible wing and pasta combination, we're offering something very different from our competition. We're also very excited about all of the doors Fazoli's new kitchen equipment opens up for our culinary team. There are a ton of delicious and innovative new menu items still to come at Fazoli's."
For dessert, Fazoli's is offering The Cheesecake Factory Bakery's White Chocolate Raspberry Cheesecake at participating locations for a limited time. Guests may also indulge in the chain's "5 Under $5 lineup," which is now featuring Baked Fettucine Alfredo and five boneless wings with guests' choices of sauce, both available at participating locations for a limited time.