News

GRILLiT taking on Nevada

April 8, 2014

GRILLiT today announced that it has completed an agreement to develop a presence in Nevada. The rights were obtained for a total cash consideration of $75,000, which the company will book to its revenue in the second quarter of this year, plus an ongoing 4 percent royalty commitment on all gross revenues, and a $12,500 up front fee for each franchised location established in these territories, according to a company press release.

As with the deals for the states of Texas and Arizona announced on March 31, the master franchisee is operated by Texas Expansion Wing Group, an experienced restaurant area developer and franchise sales organization. The principals of Texas Expansion Wing Group have more than 26 years experience in the retail and food industry, both as operators and owners. Their experience ranges from the sale of more than 100 franchises, the opening of more than 90 restaurants in Austin, San Antonio, Corpus Christi, Laredo, Brownsville, Harlingen and McAllen, Texas, and owning and operating Yum! Brands in Mexico. Their most recent projects include acting as area developers for Hurricane Grill and Wings and Dazbog Coffee, which franchises the operation of specialty coffee stores. 

"We were looking for a fast casual, hot new concept that caters to the trendy, health conscious consumer looking for great tasting food, but more importantly we wanted to team up with a talented organization with a sound structure,” said Texas Expansion Wing Group president Bill Roberts. "We found that in GRILLiT."