Staffing

Gong Cha hires 4 execs to leadership team

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January 20, 2023

Taiwan-based Gong Cha, a bubble tea brand with over 1,900 locations in 22 countries, is expanding its leadership team in an effort to expand in North America, where it has 190 stores. It's projected to achieve 40% year-over-year store growth in 2023, and by 2025, hopes to exceed 500 stores in the U.S., according to a company press release.

The hires are:

• Missy Maio, director of Brand and Consumer Marketing, who has worked for Dunkin'.
• Russ Kratzer, senior director of Supply Chain, who is formerly of Reynolds American Inc. and Krispy Kreme Doughnut Corporation.
• Rebecca Kahn, franchise business leader - North America, who has experience working with over Burger King franchisees in various regions across the U.S., as well as Subway franchisees in the Caribbean and U.S.
• Marisol Gil, franchise business leader - Latin America, who has worked for Cadbury Schweppes Mexico and Madrid, Gerber, Nestle and Subway.

"Gong Cha is thrilled to welcome this group of exceptionally talented professionals," Paul Reynish, Gong Cha's Global CEO, said in the release. "These new additions to our team will help us continue to capitalize on the 'bubble tea boom,' grow the Gong cha brand across key strategic territories and take the organization to new heights."