Operations

Fuego Tortilla Grill opening in Louisiana

Photo: Fuego Tortilla

February 16, 2026

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Texas-based Fuego Tortilla Grill is crossing state lines to bring its "más es más" philosophy to Louisiana when it opens March 3 in Baton Rouge. The fast casual concept, known for scratch-made tortillas and a 24-hour operating model, is targeting college towns as it executes a broader Southern expansion.

Garrett Mills, CEO of parent company Uncommon Brands, said the move to Baton Rouge was a strategic fit for the company's identity.

"College towns are at the heart of who we are, and Baton Rouge has the energy, culture and late-night rhythm that have shaped Fuego from the beginning," Mills said in a company press release. "Opening in a new state is a big milestone for the brand."

Following the brand's standard operating model, the location will be open 24 hours a day, six days a week, closing only on Mondays.

Based in Dallas and backed by Crux Capital, Uncommon Brands operates Fuego locations in Texas hubs, including College Station, Waco and San Marcos.

Operations