February 8, 2011
Freshii ended 2010 with openings in West Hollywood, San Francisco and Chicago, and is marking the start of 2011 with the opening of flagship restaurants in Houston, Ottawa and Sacramento. The openings follow the company’s exceptional growth in late January, as grand openings were held at yet another Chicago storefront and the first of multiple locations in downtown Vancouver.
Demand in major cities across the globe has skyrocketed since Freshii’s flagship location opened in Toronto in 2005, winning Freshii the title of Best New Retail Concept in Canada during its first year of business. The company is expecting to have 100 locations open before the close of 2011, and 300 by 2015.
Most recently, Freshii unveiled a new children’s menu and launched the "Freshii15," an eating plan based on customization and devised to help busy customers stay committed to their nutritional and health goals. The program was developed by Ashley Koff, RD, a celebrity dietitian whose resume includes contributions to Good Morning America, E! News, O Magazine and ESPNW.