March 2, 2022
Focus Brands, the parent company of Moe's Southwest Grill, Auntie Anne's, Carvel, Cinnabon, Jamba, McAlister's Deli and Schlotzsky's, has appointed Tory Bartlett as chief brand officer for Moe's Southwest Grill. Bartlett has been with Focus Brands for three years, most recently serving as the chief brand officer for Schlotzsky's.
"Tory's impressive leadership with Schlotzsky's has helped propel the brand forward," Joe Guith, restaurant category president of Focus Brands, said in a company press release. "Moe's Southwest Grill has incredible potential to continue to grow and evolve, and with Tory's operations-centric mindset and proven track record for successful brand management, we are excited about what's next for the brand."
During his tenure at Schlotzsky's, Bartlett introduced two prototypes as well as overhauled the menu to streamline operations and maximize kitchen efficiency. The brand also had a record number of deal signings in 2021, adding an additional 124 restaurants to the pipeline. Bartlett brings over 30 years of experience in the restaurant industry having worked in leadership roles at Tin Lizzy's and Hooters prior to joining Focus Brands.