News

Former Dickey's exec joins Qdoba franchise team

January 23, 2020

Qdoba Mexican Eats has hired Mitchell Lee as its director of franchise development.

"The addition of Mitchell, a proven leader in restaurant franchise development, reinforces the growth mentality of our leadership team and franchisees within the Qdoba system," Christine Willis, SVP of franchise development operations, said in a compay press release. "Qdoba continues to resonate with the multi-unit franchise community, with franchisees looking at diversifying their holdings with a proven fast casual brand on the rise."

Prior to joining Qdoba, Lee was with Dickey's Barbecue Pit, where he focused on traditional development and led the non-traditional sector. He boosted signed agreements by 20%, securing close to 80 agreements for the brand, in the U.S. and Canada.

"My passion is working with franchisees and ensuring they have a corporate resource that supports them from the first conversation to store opening," Lee said. "When meeting with Qdoba , it was clear they shared that same passion. I'm looking forward to playing a role in the brand's continued growth and supporting operators as they bring Qdoba 's signature flavors to guests across North America and beyond."

Qdoba has more than 730 restaurants is the United States and Canada.