Staffing
El Pollo Loco hires former Qdoba exec as CMO
October 6, 2023
El Pollo Loco Inc. has hired Jill Adams as CMO. The former SVP of Marketing at Qdoba previously worked at Jack in the Box but mostly recently served as VP of Marketing at Mister Car Wash, the largest and only public car wash in North America with over 450 locations. While at Mister Car Wash, she led the launch of the company's first mobile app and e-commerce site, doubling membership in less than 3 years, helping to drive 10 consecutive quarters of revenue and EBITDA growth.
"We are thrilled to welcome Jill into her new role at the company," El Pollo Loco CEO Larry Roberts said in a company press release. "She's a strong and engaging leader with a proven track record leading brand strategy and marketing communications to drive growth and profitability, and her skills and talents will be a vital asset to El Pollo Loco's marketing efforts."
El Pollo Loco has 492 company and franchised restaurants in seven states.
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