Operations

Dickey's adds 63 units in Q2

Provided

July 25, 2021

Dallas-based Dickey's Barbecue Pit is continuing to bring its slow-smoked meats to more markets around the globe, opening 63 locations in Q2, three of which were in Singapore, Japan and Yas Mall in United Arab Emirates.

"There is undoubtedly a demand for Dickey's legit Texas barbeque overseas," CEO Laura Rea Dickey said in a company press release. "Our notable Q2 performance proved that. And it's not just Dickey's that's seeing successful results – our virtual brands are keeping up the same fast pace. Dickey's Restaurant Brands has much to look forward to in the next quarter and beyond."

In July, as part of Dickey's international expansion strategy, the barbecue franchise promoted Jim Perkins to executive vice president of international sales and support to build the company's global identity, structure and culture. The Texas-style barbecue brand expects to open three additional international locations in the third quarter.

The chain's virtual concepts — Wing Boss and Big Deal Burger — are also growing, increasing the number of locations they're operated out of by 24%, and Wing Boss is set to make its standalone brick-and-mortar debut in September. The average unit volume for both virtual brands continues to surge monthly with sales increasing 315% from March to June, Dickey said.

Dickey's Barbecue has over 550 locations.