STRATEGIC PARTNERS
Dickey’s Barbecue Pit has launched "Smoke Stack," a big data, cloud-based platform that will give the chain operational insight across its 500 U.S. restaurants.
June 1, 2015
Dickey’s Barbecue Pit has launched "Smoke Stack," a big data, cloud-based platform that will give the chain operational insight across its 500 U.S. restaurants, according to a company press release.
Hosted on the Amazon Web Services cloud-platform for flexibility and to minimize ongoing resource requirements, it was developed in response to the growth of Dickey’s business and inability of its previous store-by-store reporting tool to combine data from all restaurants and source systems to provide critical company-wide insights, said Laura Rea Dickey, CIO for Dickey’s Barbecue Restaurants
“Dickey’s needed an easy and cost-effective way to integrate, analyze and act on valuable business data by creating advanced visualizations and performing data analytics with minimal on-site infrastructure and support personnel,” she said “By leveraging the scalability and reliability of AWS, the power and speed of Syncsort’s DMX data integration platform and the intuitive data discovery in Yellowfin, the platform gives us a rich, immersive system to access, query and analyze our rapidly growing and changing business data. We can now quickly and easily understand and act on vital sales, labor, inventory costs and customer satisfaction KPIs throughout our business.”
Smoke Stack has made data-driven business insights quick and easy to attain, allowing the chain to focus efforts on using data instead of manually analyzing it, Dickey said.
“This significant improvement to our reporting and analytics environment translates into more dollars saved and earned,” she said. "In addition, the ease-of-use has allowed us to seamlessly integrate the data technology into our everyday operations, introducing it to non-technical business users, all without painfully changing business processes. This flexibility has been key to user adoption and given us valuable insights. Smoke Stack has bridged the gap for us from data that is merely accessible, to data that is valuable, timely, manageable and actionable."
