Franchising

Craveworthy launches Lucky Cat Poke Company

Provided

August 7, 2023

Craveworthy Brands has created Lucky Cat Poke Company, a fast casual poke restaurant concept opening its first brick-and-mortar location Thursday at the Oakbrook Center in suburban Chicago.

Craveworthy, which owns Genghis Grill, BD's Mongolian Grill, Flat Top Grill, Wing it On!, The Budlong and Krafted, developed the concept to adapt to modern dining trends with plans to open virtual kitchens in 55 markets by the end of 2023, according to Gregg Majewski, CEO of Craveworthy Brands.

"Our team has been anticipating the launch of Lucky Cat. It captures the culinary preferences of today's consumers who are always on the go with fresh poke options — build-your-own options and our signature bowls give our guests countless options," he said in a company press release. "This matches exactly what we aim for with our brands — unique customer experiences, engaging brand dynamics and scalability with truly craveable food."

The Oakbrook Center location is celebrating its arrival with a grand opening event Thursday that will award free poke bowls for a year to the first 50 customers in line when doors open at 10 a.m., Thursday.

"We couldn't imagine a better home for the brand's beginnings. Amid a bustling mall and surrounding area, Lucky Cat Poke plays to the flexibility consumers want when ordering freshly prepared meals in terms of menu options and dining experiences, in-store, on-the-go at home or work," Majewski said. "We're proudly embracing innovation in many ways to give our customers and employees the best experience possible…the location's design is not only vibrant but equipped with a fresh and modern aesthetic, and we're focused on speed and efficiency as we utilize the latest in ordering, operations and kitchen technology."

Craveworthy chefs Robert Kabakoff and Becca McIntyre created the concept's menu.