Franchising

Cousin's Subs opening at former delivery-only spot

Provided

September 28, 2021

Cousins Subs, a Wisconsin-based fast casual chain offering deli fresh and grilled subs, will open at its previous delivery-only commissary shop in downtown Milwaukee, according to a company press release.

Located at 117 W. National Ave., the 5,300-square-foot location features a storefront with seating for 14 guests. The location offers pick-up options in addition to delivery and dine-in and will be open from 10 a.m. to 10 p.m., seven days a week.

"While we wanted to test a 'ghost kitchen' concept for Cousins Subs, we feel that the addition of a storefront with pick-up options and seating will allow us to take advantage of this great location and convenient parking in one of Milwaukee's most established neighborhoods," Joe Ferguson, vice president of development at Cousins Subs, said in the release. "Now we can serve dine-in, take-out or delivery to people in this area."

The commissary and store front encompass the brand's signature "Milwaukee Sub Shop" look, complete with natural wood, stone and metal accents, décor that promotes Cousins Subs' philosophy, history and commitment to communities through its Make It Better Foundation and digital menu boards.

The updated location offers Cousins Subs' full menu of subs and made to order sides for dine in, pick-up and delivery. Guests can also place catering orders through the location via the Cousins Subs website.

Patrons who are enrolled in Cousins Club, the brand's point-based loyalty program, will receive one point for every $1 spent both online and in store.

Cousins Subs was established in 1972 by current CEO Bill Specht and his cousin and its franchisees operate nearly 100 sub sandwich shops in Wisconsin, Illinois and Indiana.