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Corner Bakery names former Pepsi exec as CMO

Corner Bakery Cafe has appointed Justin Lambeth as CMO.

June 17, 2015

Corner Bakery Cafe has appointed Justin Lambeth as its CMO. Before joining Corner, Lambeth held several leadership roles at PepsiCo Inc., where he was responsible for marketing, consumer engagement and shopper marketing for the company’s Quaker Division as CMO, according to a company press release. Prior to his work with the Quaker division, Lambeth held the role of VP at Frito-Lay as well as leadership roles at H.J. Heinz and Nabisco Inc.

“Justin is a seasoned leader with deep retail, consumer insight and strategic marketing experience, which will be a tremendous asset during this important growth period in our company’s history,” said Gary Price, president of Corner Bakery Cafe. “Further strengthening our already impressive senior leadership and marketing teams, his expertise in both the food and beverage and CPG industry will help continue our momentum as a leader in the fast-casual category."

“Corner Bakery Cafe’s creativity and willingness to think outside the box is something I’ve always been a fan of from afar. I believe I can help Corner Bakery Cafe continue to innovate in the space with marketing campaigns that have a lasting impact on the brand and drive additional traffic to the cafes,” Lambeth said.