Marketing

Chipotle hiring via TikTok

Provided

July 8, 2021

Chipotle Mexican Grill is using TikTok as its latest recruitment tool thanks to this week's launch of TikTok Resumes, a pilot program allowing job seekers to create short videos to apply for entry-level as well as experienced positions.

"Given the current hiring climate and our strong growth trajectory, it's essential to find new platforms to directly engage in meaningful career conversations with Gen-Z," Marissa Andrada, Chipotle's chief diversity, inclusion and people officer, said in a company press release. "TikTok has been ingrained into Chipotle's DNA for some time and now we're evolving our presence to help bring in top talent to our restaurants."

Candidates must use #TikTokResumes in their caption when publishing their video resumes. Chipotle's TikTok Resume program will be accepting submissions through July 31.

Coast to Coast Career Day
Applicants may reserve July 15 interview times at Chipotle restaurants across the country, which will feature designated waiting areas for interviewees.

In June, Chipotle increased wages resulting in a $15 average hourly wage and starting wages ranging from $11 to $18 per hour. Since the start of 2021, Chipotle has hired more than 82,000 crew members and had more than 4,200 promotions among its restaurant staff.

Chipotle has over 2,800 restaurants.