Food & Beverage

Chipotle adding plant-based chorizo

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January 3, 2022

Chipotle Mexican Grill has made plant-based chorizo available for a limited time at U.S. locations.

Made from Chipotle peppers, ripe tomato paste, crushed garlic, Spanish smoked paprika, extra virgin olive and natural protein from freshly grown peas, the protein first hit menus during a testing phase in August 2021 in Denver and Indianapolis, according to a company press release. Strong test results drove the brand to feature its second-ever vegan protein on a national stage.

"We are thrilled to introduce guests to our new, flavor-packed Plant-based chorizo during a season when healthier options are top of mind," CMO Chris Brandt said in the release. "Plant-based chorizo is our best chorizo ever and proves that you don't have to sacrifice flavor to enjoy a vegan or vegetarian protein."

Lifestyle Bowls
Chipotle is also kicking off the New Year with three new Lifestyle Bowls powered by Plant-based chorizo. They include:

• Whole30 Salad Bowl: Supergreens lettuce blend, Plant-based chorizo, tomato Salsa, fajita veggies, guacamole.
• Vegetarian Bowl: Supergreens lettuce blend, pinto beans, plant-based chorizo, tomato salsa, fajita veggies, cheese
• Vegan Bowl: White rice, black beans, plant-based chorizo, Corn Salsa, tomato salsa, shredded romaine lettuce

Lifestyle Bowls are available only on the Chipotle app and Chipotle.com.

Chipotle has nearly 2,900 restaurants as of September 30, 2021, in the United States, Canada, the United Kingdom, France and Germany.