Technology

Chatmeter's Risk Monitoring program assists in online reputation management

March 12, 2024

Chatmeter, a company specializing in multi-location intelligence, has unveiled a new feature called Risk Monitoring. This tool utilizes artificial intelligence to analyze online reviews and social media posts, aiming to identify potential threats to a brand's reputation, according to a press release.

The tool can flag concerning comments related to various areas like discrimination, customer safety and unfair business practices. Chatmeter highlights the potential for proactive risk management through real-time insights.

"In the realm of online reputation management, the stakes have never been higher for businesses navigating the digital landscape," John Mazur, CEO of Chatmeter, said in the press release. "Negative, business-threatening commentary spreads online with the click of a button and therefore multi-location brands must put themselves in a position where they can address — and take action against — these risks in real time. Recognizing this, our team has pioneered Risk Monitoring, a groundbreaking product that leverages proprietary Chatmeter AI to sift through the noise of online reviews and social media to pinpoint potential risks with unprecedented accuracy."

Risk Monitoring comes with a user-friendly dashboard allowing businesses to categorize potential risks based on their specific needs. This enables them to prioritize and address critical issues promptly.

Chatmeter's Risk Monitoring goes beyond basic sentiment analysis. The system reportedly leverages advanced AI models to offer actionable data, empowering businesses to manage their online presence more effectively.

Risk Monitoring joins Chatmeter's existing Pulse AI platform, which offers real-time customer and location insights launched in Jan. 2024.