News

Charleys Philly Steaks plans Russian launch

October 17, 2013

Gosh Enterprises, known for its Charley's Grilled Subs and Charleys Philly Steaks restaurant concepts, has signed a development agreement to open 25 locations in Russia with the partnership of Aurelian Brand Development and Oriando Limited. The agreement will pioneer the launch of the Charleys Philly Steaks brand into the Russian market, according to a company press release.

ABD, which develops American retail and food and beverage brands in Eastern Europe, Central Asia and South America, owns several other fast casual restaurant concept franchises.

"We are excited to collaborate with Gosh Enterprises to bring this tremendous brand to the Russian consumers. Outside of being a leader of its segment in the American market, Charley's has clearly demonstrated to be a successful brand on a global scale and Russia should only continue that trend. We believe there is a void in the Russian market for quality, grilled sandwiches and we are certain that Charley's is the perfect brand to fill it," said ABD's Director of Business Development Nicole Sweat.

The Charleys brand, which opened in 1986, has more than 500 locations in 47 states and U.S. territories and in 20 countries.

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