News

CBD oil on the menu at By Chloe

September 28, 2018

New York-based By Chloe is getting in on the cannabis action through a partnership with Toast Holdings, the parent company of luxury cannabis brand Toast.

The chain has launched a new menu — Feelz By Chloe — that includes more than 25 sweets, treats and snacks infused with Toast CBD Oil. Options include a pink Rice Krispie Treat, mini cakes, popcorn, granola, whoopie pies, Funfetti Babka, pet-friendly dog bones, a selection of specialty coffee drinks, bubble teas and more.

"Our Toast Slice, which is a sophisticated, CBD-dominant Cannabis pre-roll, has been a great success in our Western U.S. markets and has resulted in strong demand from consumers nationwide, especially in New York," Toast Holdings CEO Punit Seth, said in a press release.  "Launching Toast CBD Oil aligns with our vision of offering CBD-forward products that provide social and mindful experiences to consumers and we are thrilled to launch it in New York with by Chloe."

The all-natural, full-spectrum hemp extract oil that delivers varying potencies of CBD, which can help to balance mood, relieve post-exercise pain and calm temporary anxiety, according to the release. They are vegan, gluten-free, sugar-free, contain no artificial colors or flavors and produced using all-natural growing practices that yield high-quality products free of pesticides, solvents and chemical fertilizers. 

Feelz is available through Oct. 14 at the Greenwich Village (185 Bleecker Street) and Seaport District (181 Front Street) locations in New York.

"We hope our Feelz by Chloe line of magical vibey sweets will help bring CBD to the mainstream just like we did with plant-based food when we first opened more than three years ago," said By Chloe Co-Founder and Creative Director Samantha Wasser.

In addition to the Feelz menu items, both Toast CBD Oil Original and Toast CBD Oil Cold Pressed Orange are available as an add-on to any coffee menu item (5mg) and for purchase in 250mg (MSRP $55) and 500mg (MSRP $100).

To use Toast CBD Oil at home, shake the bottle well and add one single-serving dropper to your coffee, tea, smoothie, cupcake recipe or cocktail, or place one single-serving dropper under your tongue and swallow, according to the release.