Food & Beverage
Carne Asada available as LTO at Chipotle
September 2, 2025
Carne Asada, Chipotle's most-searched menu item on Google, is returning to the menu Thursday at U.S. and Canada locations. Available for a limited time, the protein features cuts of grilled steak marinated, then seasoned on the grill with a signature spice blend that includes cumin, coriander, garlic and oregano. The steak, which is sliced and finished with fresh-squeezed lime and hand-chopped cilantro, has 29 grams of protein per serving and was first launched in 2019.
"Our Carne Asada is an elevated, chef-driven recipe that attracts new guests, reignites our Chipotle Rewards members and excites our restaurant teams," Chris Brandt, chief brand officer, said in a company press release. "The protein's rich flavor profile is the perfect pairing for any gameday whether you're watching marquee matchups from home or tailgating at the stadium."
Chipotle's 1st College Football Jersey BOGO
In honor of the football season, Chipotle is hosting its first "Wear Your College Football Jersey" promotion, giving BOGO entrees to guests wearing a college football jersey on Sept 15 after 5 p.m.
As an official partner of EA SPORTS College Football 26, Chipotle will also be included in the game's "Road to Glory" mode, giving players the opportunity to sign a name, image and likeness deal with Chipotle to promote Carne Asada's return.
