February 18, 2020
Capriotti's Sandwich Shop ended 2019 with massive expansion and menu innovation. On top of expanding into 28 markets and adding 24 franchise partners to its roster, the sandwich shop also added a wider variety of vegetarian-friendly and innovative menu items to their lineup, including the Impossible Cheesesteak.
Within the first six months of the year, Capriotti's inked 48 deals, setting the stage for an even stronger second half of the year. This year, the chain will move into Chicago; El Paso, Texas; Jacksonville, Florida; and Portland, Oregon, helping it achieve its goal of opening 500 locations by 2025, David Bloom, VP of franchise development, said in a company press release.
"We are looking ahead to 2020, and plan to keep the momentum going through exceptional franchisee support and delicious, innovative menu items, such as the onboarding of our Impossible Cheesesteak, new sides for combo meals and more," he said.
Capriotti's attributes its momentous growth to its loyal fanbase, CAPAddicts, exceptional multi-faceted franchisee support and an operating model rooted in tradition. At the end of 2019, 72% of Capriotti's franchise partners were multi-unit owners, according to the release.
Founded in 1976, Capriotti's has more than 100 locations across the United States.