August 9, 2013
Buffalo Wild Wings and Boys & Girls Clubs of America are teaming up today through Sept. 1 to raise money for kids' sports. Buffalo Wild Wings will donate 100 percent of every paper pinup guests purchase to Boys & Girls Clubs of America as part of Buffalo Wild Wings' Team Up for Kids initiative. The paper pinups can be purchased for $1 minimum donation and will be posted in restaurants.
This month, through Buffalo Wild Wings' support, clubs across the country will receive All Stars grants to add or improve flag or tackle football programs or cheerleading programs in their local Clubs. The All Stars grant program provides funding and football jerseys for all teams. All grant clubs will also receive access to coaching education through the National Alliance of Youth Sports. NAYS is a non-profit focused on creating positive and safe team sports experiences.
"We are excited to partner with Boys & Girls Clubs of America on the pinup promotion and All Stars grant program to achieve our vision of helping build communities where all kids can thrive, compete and belong to a team," said Mary Twinem, chief financial officer at Buffalo Wild Wings. "Team sports help teach valuable life lessons and keep kids engaged with their local clubs. The pinup promotion allows our guests to join our efforts to reach as many children as possible and provide much needed funding."
The goal is to raise more than $1 million by Sept. 1. Guests can buy a pinup (minimum $1) at their local Buffalo Wild Wings restaurant beginning Aug. 5. Guests can also donate at www.buffalowildwings.com/giving and BGCA online.
Buffalo Wild Wings has committed a minimum of $650,000 to Boys & Girls Clubs of America in 2013. The proceeds from the sale of pinups will be used to fund more sports teams.
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