Operations

Biscuitville adds 2 executives to Virginia, North Carolina locations

Provided

September 2, 2021

Biscuitville Fresh Southern, known for authentic fresh-made biscuits, has added restaurant industry veterans Charles Miller and Omar Velagic as region coaches to provide support for the chain's 65 quick-service locations in North Carolina and Virginia, according to a company press release.

Miller and Velagic bring decades of restaurant operations experience to their new roles with Biscuitville. Miller previously was director of franchise operations for Charley's Philly Steaks and held executive positions with Wendy's franchising. He also oversaw unit openings on the East Coast and worked with leadership on operational directives and innovation programs.

Velagic's prior work experience includes Yum Brands, where he was an area coach and director of operations. Velagic also held executive positions of COO and CDO, as well as regional leadership positions with other franchise organizations. Both Miller and Velagic report to Biscuitville VP of Operations Jeff Linville.

"Charles and Omar bring extensive experience in successful restaurant operations to the Biscuitville family. They have professional work experiences that prove that they place a priority on making sure the people in their regions have the right tools to succeed," Linville said. "As Biscuitville continues to open more locations in new markets, we know we need a strong leadership structure to support that growth. We are confident Omar and Charles have the passion to help the teams in their regions succeed in delivering Biscuitville's legendary guest experience."

Miller is based in Greensboro and provides leadership support to locations in Greensboro and west of Greensboro. Velagic serves locations in Burlington, east of Burlington and Virginia restaurants. He is based in Raleigh.
Biscuitville Fresh Southern, is headquartered in Greensboro, North Carolina. Founded in 1966, Biscuitville has grown to 65 restaurants in North Carolina and Virginia, serving breakfast from morning to 2 p.m.