News
Beautiful Brands inks 50-unit FreshBerry franchise deal
November 17, 2009
Beautiful Brands International has announced the signing of an agreement with John and Linda Lenzmeier to open at least two new FreshBerry Frozen Yogurt Cafés within the Raleigh, Durham, and Chapel Hill areas of North Carolina. The agreement also taps John Lenzmeier as lead development agent for the 50-unit FreshBerry franchise development deal.
"I'm thrilled to be a strategic partner with BBI in growing the FreshBerry brand in North Carolina," Lenzmeier said. "North Carolinians want to eat healthier, and sometimes that's difficult. But, with FreshBerry as a healthy snack alternative, we make it easy for them to eat right, especially with all the delicious local produce that's available in N.C."
With more than 20 years experience as an entrepreneur and business investor, Lenzmeier has committed substantial capital to aggressively expand the FreshBerry footprint in North Carolina and capitalize on the nine million-plus people in the state. BBI and the Lenzmeiers have slated March 1, 2010, for the opening of the first store in the Triangle area.
The FreshBerry concept was created by Rutkauskas and his wife Camille. The first FreshBerry café opened in January 2008 in Tulsa, Okla. Today, there are seven FreshBerry Frozen Yogurt Cafés open and more than 255 units in development across Oklahoma, Texas, South Carolina, North Carolina, California, Arizona, New York, Nevada, Florida, Saudi Arabia, Bahrain, Qatar, Kuwait, Oman, the United Arab Emirates, Jordan and Egypt.
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