Beautiful Brands expands FreshBerry development deal
December 22, 2009
Beautiful Brands International has announced the expansion of its agreement with John and Linda Lenzmeier to include the development of 100 new FreshBerry Frozen Yogurt Cafés in Virginia and Maryland. The previous agreement had tapped John Lenzmeier as lead development agent for a 50-unit FreshBerry franchise development deal in North Carolina.
"Virginia and Maryland are a big part of our overall expansion strategy," David Rutkauskas, Beautiful Brands founder, president and CEO, said. "With John and Linda's help, I believe we have a great opportunity to develop the FreshBerry footprint and facilitate our expansion growth into a huge untapped market."
Lenzmeier has more than 20 years experience as an entrepreneur and business investor. BBI and the Lenzmeiers anticipate reaching their goal of 100 units within the next 10 years.