Staffing
Beans & Brews Coffeehouse hires Doug Willmarth as CEO
October 1, 2024
Beans & Brews Coffeehouse has hired former Mooyah Burgers, Fries & Shakes CEO Doug Willmarth as CEO. Prior to Mooyah, Willmarth held leadership roles at Wingstop, Pizza Hut, Chili's, as well as marketing and growth roles at packaged goods companies Pepsico and Kraft Foods.
"I am truly excited to join a company with such a strong legacy, distinctive product offering and loyal following," Willmarth said in a company press release. "Beans & Brews has an incredible 30-year history of delivering exceptional coffee and customer experiences. I'm thrilled to be part of the next phase of its growth journey. My goal is to build the brand and bring the elevated product and connection of Beans & Brews to more communities across the country."
Established in 1993, in Salt Lake City, Utah, Beans & Brews has expanded to over 80 locations across four states with over 110 additional stores in development.
"I believe in building a brand that appeals to consumers and is a compelling business opportunity for franchisees," Willmarth said. "Our key to long-term success is giving franchise owners the tools and support they need to succeed while continuing to grow a brand that customers genuinely love."
