Operations
7 The Simple Greeks rebranding to Garbanzo locations
November 10, 2021
By the end of the year, seven locations of The Simple Greek in California and Virginia will transform into Garbanzo Mediterranean Fresh stores, said Kelly Roddy, CEO of WOWorks, which acquired The Simple Greek in March and owns Saladworks and Frutta Bowls as well as Garbanzo.
"With the popularity of Mediterranean food exploding right now, we are excited about the growth potential for Garbanzo Mediterranean Fresh through our franchise program," Roddy said in a company press release. "We place great value in The Simple Greek franchisees who have chosen to rebrand as Garbanzo to appeal to an even wider variety of guests. They have an opportunity to try more varied flavors and meal customization options."
Four other locations were rebranded earlier this year to Garbanzos in Boardman and Warren, Ohio; Hermitage, Pennsylvania, and Ankeny, Iowa.
