News & Media From Lila Margalit
How Starbucks proved that 'free' isn’t everything
by Lila Margalit — Content Writer, Placer.ai
The chain's Bearista launch drove a 37.8% visit spike compared to the chain’s 12-month daily average, with traffic remaining elevated since. Lila Margalit…
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Starbucks still winning customers with PSLs
by Lila Margalit, Lila Margalit — Content Writer, Placer.ai
Visits to Starbucks on the day it relaunched the pumpkin spiced latte (Aug. 22) outpaced its recent Thursday average by 24.1% and stayed elevated through the…
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