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News & Media From Ed Zimmerman

Small businesses don’t 'like' the new Facebook

by Ed Zimmerman — President, pizza.com

Facebook finally adopted the publishing model of the old school media: If you want to publicize your business, you have to pay. Small business owners and…

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Is your restaurant green?

by Ed Zimmerman — President, pizza.com

Even though going green may cost more than conventional items, consumers are willing to pay more for the opportunity; for them it is not an indulgence but a…

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Log onto the tech revolution or get left behind

by Ed Zimmerman — President, pizza.com

Restaurants are opting for fully integrated digital menus, which speed up service, educate customers easily and tap into inventory and POS systems.

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Uber's move into foodservice showcases importance of convenience

by Ed Zimmerman — President, pizza.com

Recent partnerships and service launches show that consumers want convenience and are willing to pay for it.

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Three ways restaurants can be smarter with local schools

by Ed Zimmerman — President, pizza.com

Online ordering is the perfect way to remind students, parents and school administrators that you care about their needs by offering them a quick and…

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How do you become the Uber of food?

by Ed Zimmerman — President, pizza.com

When an idea comes along like UBER or OpenTable, you have to challenge the status quo and create a better way to serve the customer.

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Millennials want more than brand familiarity

by Ed Zimmerman — President, pizza.com

Younger consumers are willing to pay extra for products from companies with positive social, environmental impacts.

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The breakfast wars

by Ed Zimmerman — President, pizza.com

Pizza operators have everything they need to dive into the morning daypart, except eggs.

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The personal touch

by Ed Zimmerman — President, pizza.com

If you want to earn the public's trust and their business, you have to be transparent.

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Can retail experience predict the foodservice future?

by Ed Zimmerman — President, pizza.com

Foodservice operators should offer fewer menu choices and absolutely nail the execution in the kitchen.

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Why I hate foodservice gloves and you should, too

by Ed Zimmerman — President, pizza.com

I worked in kitchens and managed kitchens throughout the 1970s and '80s. There was a generally good awareness of food safety, cross contamination and basic…

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Higher beef prices, mobile ordering on the menu for 2014

by Ed Zimmerman — President, pizza.com

Expect a moderate sales growth rate this year.

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The rising popularity of foodservice mac and cheese

by Ed Zimmerman — President, pizza.com

Adding Mac & Cheese is simple from an operational point of view, and pasta is typically low cost.

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Not so scary Halloween

by Ed Zimmerman — President, pizza.com

Consumers spend a lot for Halloween; the key is to be creative and promote louder than your competition.

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Back to school – Back to basics

by Ed Zimmerman — President, pizza.com

It is cheaper to sell more to current customers than find new ones, motivate them.

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An obesity solution

by Ed Zimmerman — President, pizza.com

In Europe, a commission has set a goal to make pizza healthier.

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The hourglass consumer

by Ed Zimmerman — President, pizza.com

As the middle class is squeezed, those operators that serve them will find their customer counts slipping.

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'Here Be Dragons'

by Ed Zimmerman — President, pizza.com

During the Age of Exploration, brave people climbed aboard wooden ships to set sail for faraway lands.

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An era of breadwinner moms

by Ed Zimmerman — President, pizza.com

Are restaurateurs catering to the trend of men doing more of the household management duties?

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Attackers vs. defenders

by Ed Zimmerman — President, pizza.com

Boldness counts when going after your competition's business.

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