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News & Media From Don Fox

Start spreading the beverage news

by Don Fox — CEO, Firehouse of America

The move by New York Mayor Michael Bloomberg to impose limitations on the size of sugar –based beverages permitted for sale in New York City (a 16-ounce limit…

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The power of a personal connection

by Don Fox — CEO, Firehouse of America

I have been absent from these pages for much too long. The good news is that it is the result of a lot of business travel and very robust sales throughout the…

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Never stop learning

by Don Fox — CEO, Firehouse of America

The art of story telling should be considered as a fundamental part or your formula for ensuring key lessons are retained within the culture of your business.

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Make the final word your best

by Don Fox — CEO, Firehouse of America

Each and every day, your restaurant team serves scores of customers. Your desire is to have every guest experience the very best of your brand, from the time…

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I could not have said it better myself

by Don Fox — CEO, Firehouse of America

Put a bunch of fast casual restaurateurs in a room together and before long it is likely that a discussion will break out on what sets us apart from our fast…

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Putting a ribbon on the recession

by Don Fox — CEO, Firehouse of America

Conventional wisdom (or at least the wisdom of the National Bureau of Economic Research) says that the Great Recession began in December of 2007 and ended in…

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Making Decisions as a Leader - Part V

by Don Fox — CEO, Firehouse of America

Over the course of my 37-year-career in the restaurant industry, I have had the privilege of serving in leadership positions at all organizational levels, from…

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The Stuff of Leaders - Part IV

by Don Fox — CEO, Firehouse of America

Superior training is something that is critical to every successful team, whether on the battlefield, the football field, or the kitchen of your restaurant.

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Management versus leadership - Part III

by Don Fox — CEO, Firehouse of America

Great leaders help their followers understand that there is a greater good to pursue.

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Is there a right way to lead? Part II

by Don Fox — CEO, Firehouse of America

Over the course of my 37 year career in the restaurant industry, I have had the privilege of serving in leadership positions at all organizational levels, from…

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Is there a 'right' way to lead? Part 1

by Don Fox — CEO, Firehouse of America

Over the course of my 37-year career in the restaurant industry, I have had the privilege of serving in leadership positions at all organizational levels from…

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The State of social media

by Don Fox — CEO, Firehouse of America

I recently attended the inaugural Foodservice Social Media Universe conference in San Francisco. In light of the fact that I am used to seeing social media…

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The power of a FIRST impression

by Don Fox — CEO, Firehouse of America

Back in June, I wrote about the power of a last impression, and how a customer's most recent experience can undermine years of positive impressions about a…

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Share the wealth

by Don Fox — CEO, Firehouse of America

As every operator knows, the restaurant business is a penny business. We work on relatively thin margins and don't have the luxury of harboring a casual…

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When is a brand good enough?

by Don Fox — CEO, Firehouse of America

By now, most people in the industry have probably digested the results of Consumer Reports magazine's rating of 53 "fast-food chains." I was extremely proud…

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America's Next Great Fall Guy

by Don Fox — CEO, Firehouse of America

After just a single month of operation, "America's Next Great Restaurant" winner Jamawn Woods shuttered two of the three "Soul Daddy" locations that debuted…

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Turning the mundane into the memorable

by Don Fox — CEO, Firehouse of America

Most consumers treat themselves to dining occasions across the entire spectrum of restaurant segments. Within everyone's lives, there are occasions that are…

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The Power of a Last Impression

by Don Fox — CEO, Firehouse of America

Do you like to sit behind a one way mirror and listen to your customers talk passionately about the food that they eat and the brands that they favor...or…

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It's time to feel good!

by Don Fox — CEO, Firehouse of America

The latter part of May is always a busy time of year on my calendar. During the waning days of spring, there is a convergence of our Firehouse Subs Public…

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The Value of Giving Back

by Don Fox — CEO, Firehouse of America

The call to "give back to the community" may seem like a tired cliche. But finding ways to deepen the emotional and tangible connection between your business…

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