Wayback taps mystery shopping platform to manage customer data

May 30, 2025

Wayback Burgers is partnering with Reality Based Group, a tech-enabled video mystery shopping firm, to improve customer service, operational efficiency and…

Wayback Burgers planting flag in Quebec

November 14, 2022

Wayback Burgers has signed a master franchise agreement with Sushil Bhagudia to open 20 to 30 stores in Quebec over the next 20 years, according to a company…

Wayback planting flag in Dominican Republic

August 10, 2022

Wayback Burgers is landing in the Caribbean thanks to a master franchise agreement with Farhiell Exil to open eight locations over the next eight years in the…

Wayback Burgers extends Canadian franchisee's territory

March 1, 2022

Wayback Burgers has expanded its master franchise agreement with Rick De Dominicis, who owns five locations in Alberta, Saskatchewan and Manitoba, to include…

Wayback opening 14th Texas unit

February 10, 2022

Wayback Burgers is opening a location in Allen, Texas at 380 E. Bethany Dr., making its 14th in Texas.

Wayback Burgers posts strong sales in 2021

January 25, 2022

Cheshire, Connecticut-based Wayback Burgers reported positive gains in 2021, including a system-wide sales increase of 26.2% and a comparable-store sales…

Wayback taking on Asia

October 26, 2021

Wayback Burgers has signed a deal with WB Burgers Asia Inc., a publicly traded holding company of WB Burgers Japan Co., to open 60 Wayback locations within 2…

Wayback Burgers launches Cheeseburger Hall of Fame

September 16, 2021

Wayback Burgers has created a Cheeseburger Hall of Fame and is offering a buy one, get one free classic burger promotion in honor of National Cheeseburger Day…

Wayback Burgers enjoyed strong Q2, continues expansion plans

August 6, 2021

Wayback Burgers, a fast casual featuring cooked-to-order burgers and thick, hand-dipped milkshakes, plans to continue expansion and innovation in the later…

Wayback Burgers lures potential workers with fries

June 4, 2021

Connecticut-based Wayback Burgers will be dangling free fries in front of job applicants next week, providing another example of how restaurants are pulling…

Wayback Burgers posts record sales during pandemic

March 8, 2021

Wayback Burgers posted solid growth in 2020 despite a global pandemic and is achieving record-setting numbers for 2021, according to company release.

Summer menu trends revealed: Fruity, refreshing, plant-based

by Cherryh Cansler — Editor, FastCasual.com

For many, summer triggers thoughts of swimming suits, picnics and vacations, but for fast casual restaurants, it signals refreshing limited-time offers.

Fast Casuals honoring Pride Month with LTOs, donations

by Cherryh Cansler — Editor, FastCasual.com

Although a parade may not be in the cards this year because of COVID-19, restaurants are still finding ways to honor LGBT Pride Month.

Take a sip: 10 fast casuals upgrade summer beverage offerings

by Cherryh Cansler — Editor, FastCasual.com

Restaurant operators can provide value to guests with limited-time offers and specialty beverages.

Wayback Burgers continues growth spurt through Q3

November 8, 2018

Q3 at Wayback Burgers was all about growth, according to the company that reported several restaurant openings across the globe. After a busy second quarter in…

Wayback Burgers launches mobile app

August 7, 2018

Wayback Burgers has launched the Wayback App in hopes giving customers access to their favorite menu items without disrupting their fast-paced lifestyles…

Wayback Burgers, Juice It Up, Gigi's Cupcakes report solid growth in 2017

Wayback Burgers, Juice it Up and Gigi's Cupcakes may not seem to have much in common, but the three fast casual brands reported solid numbers in 2017, with…

Wayback Burgers opens in Casablanca

November 13, 2017

Wayback Burgers has opened its newest store in Casablanca, Morocco. Franchisees Youssef Elmrani and Moutie Benhamza bought the rights to develop eight units in…

Wayback Burgers hitting growth spurt

October 20, 2017

Wayback Burgers has hit its growth stride. From July to September, the 136-unit chain opened seven restaurants, awarded five new locations and signed three…

How 1 day of free shakes led to a 17% sales bump for Wayback Burgers

September 6, 2017

Giving away shakes on the first day of summer proved a good investment for Wayback Burgers. The 136-unit burger joint reported a 17.22 percent increase in…