SMG

Delivering the future of Unified Experience Management®

About Service Management Group

SMG delivers the future of Unified Experience Management, empowering brands to engage customers and employees like never before. With co-creation and interaction-based intelligence solutions, SMG drives continuous performance gains, increased loyalty, market-aligned innovation, and sustainable growth.

Powered by Ignite, our AI-native platform, and the industry’s only software-with-a-service (SwaS) approach, SMG provides real-time, predictive intelligence that turns BX, CX, and EX insights into action. From gathering feedback during experience design to optimizing each interaction throughout the customer journey, SMG ensures every decision is backed by data rather than guesswork. Learn more at www.smg.com.

Products & Services

Ignite®

Build the best customer experiences using Ignite®, the only purpose-built, AI-native platform built for faster research cycles, intelligent insights, and prescriptive actions.

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