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Zoës Kitchen's 'Southern hospitality with personality' paying off

VP of Marketing believes company culture is behind the brand's rising stock prices.

August 4, 2014 by Nate Riggs — CEO / Owner, NR Media Group

Fast casual is the fastest growing segment of the restaurant industry and Zoës Kitchen is championing the market. Zoës Kitchen, a fast casual Mediterranean joint headquartered in Texas, recently went public, and has done incredibly in the market.

In episode #047 of the Social Restaurant Podcast, I welcome back Rachel Phillips-Luther, Vice President of Marketing at Zoës Kitchen. Rachel has embodied the Zoës way of "southern hospitality with personality" and brings a unique perspective to marketing and finance in restaurants. Go ahead, turn up the speakers, click play and listen to episode #047 of the Social Restaurant Podcast!

What You'll Learn During the Interview

• What Zoës Kitchen has been doing since their IPO
• How Southern hospitality bled ino Zoës Kitchen
• newBrandAnalytic's affect on Zoës Kitchen
• Why company culture is the reason the Zoës stock is rising
• What Rachel sees as the future of technology in the restaurant industry

Listen Now

About Nate Riggs

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