Welcome to the 2014 Fast Casual Top 100 Movers and Shakers, sponsored by Henny Penny!
The competition, in its ninth year, was fiercer than ever, as we had nearly 900 nominations from which to choose. We applied multiple criteria against the nominees, including innovation, unit and revenue growth, use of technology and social media, branding and marketing and overall contribution to the industry.
Our rankings aren't limited to just the top brands. Included in this edition are:
- Top 50 restaurants - can you guess who smashed it?
- Top 5 marketing campaigns - who ran their way into first place?
- Top 10 menu trends - bigger isn't always better!
- Top 10 technologies - reaching customers everywhere they go.
- Top 25 people - our top pick is in the middle of his biggest growth year in a decade.