Community marketing efforts help double visits from senior adults.
Panos believes many brands in the segment are not delivering on true, fresh, made-from-scratch products.
Every star on a Yelp review leads to a 5 to 9-percent increase in revenue and First Watch uses the site as part of its business model.
Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.
Fast casual operations in non-commercial establishments are building brands and creating loyal consumers.
A well-timed tweet helped drive home Moe's brand message and engage customers.
Even the most loyal customer evaluates every touch point and interaction with a business.
From menu rollouts to marketing campaigns, some concepts are in the spirit.
Provide your customers with the option to select which program they prefer.
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Younger consumers are willing to pay extra for products from companies with positive social, environmental impacts.
Togo's Eateries Inc., announced plans to give away 10,000 #24 Turkey & Avocado sandwiches to celebrate 24 million #24s being sold, making the #24 one of Togo's best sellers.
To get a coupon for a free regular #24, customers must "like" Togo's Facebook page and enter their email address. The coupon will be valid on July 24 only.
Dickey's announced today the opening of two new restaurants, one in Ferndale, Mich., and one in Castle Rock, Colo.
The Ferndale, Mich. store, located at 23123 Woodward Ave., will open July 24 at 11 a.m.
To celebrate National Parent’s Day, Pollo Tropical is offering $2 off any Create Your Family Meal on July 27.
Bruegger’s Bagels will offer two free burgers available for a limited time at 21 of its Boston bakeries. The Bistro Burger is topped with cheddar cheese, secret sauce, lettuce, tomato and pickled onions on the guest’s choice of bagel. The...
Six of Villa Enterprises’ brands are now open at the Leesburg Corner Premium Outlets in Virginia, as part of the Food Hall by Villa. The concepts include Villa Italian Kitchen, Green Leaf’s, Bananas, South Philly Steaks & Fries, Far East...
HipLogiq announced today a new partnership that will allow customers to integrate customer contact data gathered using its SocialCentiv tool directly into MailChimp. SocialCentiv users can listen on social media for customers seeking their product or service, reply and extend...
Wayback Burgers announced recently it will be giving away free hot dogs to the first 50 customers on July 23 to celebrate National Hot Dog Day. In addition, hot dogs will also be buy one, get one free for the...
Native Foods Café announced today its newest giveback program, "Native Pals," a long-term partnership with Mercy For Animals, The Surfrider Foundation, and Farm Sanctuary. "We are so excited to align with these three groups," Native Foods Co-owner Andrea McGinty said...
Woody’s Bar-B-Q will launch its “Cluck, Moo, & Grunt” trio of LTO sandwiches beginning July 21. The collection includes: Cluck: Featuring fried chicken tenders, topped with a tangy petal sauce, fried onion straws, cheddar cheese, sliced tomato, crisp lettuce and...
I Dream of Falafel is set to open its fifth location on Thursday. The latest Chicagoland restaurant will be in Wrigleyville, at 851 W.
Henny Penny announced it has received three B2 Awards of Excellence from the Business Marketing Association. The awards were presented for the company’s new corporate website (HennyPenny.com), for its "Math" advertising campaign and for a microsite created to support that...
NetWaiter, an online ordering service for restaurants, announced it has added a "Happy Birthday" messaging feature, offering restaurants the ability to send customers a tailored promotion for their celebrations.
The Coffee Bean & Tea Leaf has launched its largest advertising campaign in brand history. According to a news release, the new campaign targets Millennials through radio, outdoor, digital video, banner ads and sentiment-driven social media placements with the tagline,...
Pancheros Mexican Grill announced recently the launch of its new website, www.pancheros.com. This marks the first time Pancheros has overhauled its website since rebranding two years ago. "Pancheros has grown and evolved since our brand’s revamp in 2012 and we...
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The original Woody's Bar-B-Q, located in Jacksonville, Fla., will host its annual spare rib eating contest and VIP party from noon to 2 p.m. on July 26.