When blended, data on purchases, frequency, preferences, social media activity forms a 360-degree customer profile that can be used to build a long-term relationship with your customers.
No matter what other problems your restaurant faces, if you can consistently get enough people in the door those problems ultimately will not matter. High traffic will almost always lead to higher profits.
The surprising element of success at Buffalo Wild Wings is not just the restaurant's wings, according to CEO Sally Smith in her BAR Keynote Speech at the National Restaurant Association's 2015 show in Chicago.
Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.
Retailers, marketers and business owners can learn a lot from ad agencies.
With increasing support for and legalization of gay marriage among the majority of Americans, particularly millennials, it's worth considering how engaging in controversial issues like this one will impact your restaurant.
Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.
Extra! Extra! Read all about it! Read about how two seemingly unrelated concepts - pizza and newspapers - have merged together to create a brand experience at Pizza Press that feels timeless, yet modern.
Hoping to encourage a dialogue around race-related issues, the Seattle-based coffee giant devised the now partially dismantled "Race Together" campaign where baristas write the slogan on Starbucks coffee cups, and engage select customers in a conversation on race.
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Shawn Elledge loves bacon, his wife and his newborn son, and he lets it show on his Which Wich bag art.
Native Foods Café and the Surfrider Foundation have collaborated for their inaugural “Veg Pledge,” which seeks to save 100 million gallons of water.
The Internet coupon service will expand into the takeout and delivery markets
Taking the step from a Brazilian QSR to an American fast casual Italian restaurant would have been very difficult, Spoleto reported in a recent press release, without the help of two business-consulting services, TCreative and Culimetrics.
Juice It Up! is celebrating 20 years by offering guests a free smoothie at the chain’s more than 80 units nationwide
The live webinar will provide a rare opportunity to learn about customer relationship management from the business enterprise and gain unique insight on options and strategy.
Continuing its support of the United Service Organizations, Freebirds World Burrito is encouraging its guests to help U.S. military families by participating in its latest Burritos for Good campaign (#BurritosforGood) throughout the month of July.
The fast casual Italian restaurant hopes to draw in new and old customers with a new look.
Slapfish Chef Andrew Gruel and Anthony Dispensa, the chain's West Coast Director of Ops, are starring in a new TV show, "Say It To My Face!"
La Madeleine Country French Café is offering guests a free mini Liberté Tart today in celebration of Bastille Day
Penn Station East Coast Subs will celebrate its annual “Fry Day” Friday by giving customers its free made-to-order, fresh-cut fries.
Michael Kincade’s dream of meeting Mike Trout, MVP center fielder for the Los Angeles Angels of Anaheim, came true this month when Chronic Tacos donated the opportunity for the 15-year-old-leukemia patient to throw out the honorary first pitch.
In correlation with the release of its new app, Enplug, creator of operating systems for displays in businesses, is giving away 20 free TVs to restaurants that sign up for the company's services.
Villa Enterprises, a global multi-brand restaurant operator and franchisor, has added the All American Philly Cheesesteak to the menu at its South Philly Steaks & Fries restaurants for a limited time.
The chain is giving guests a chance to win free hoagies for a year by sharing their experiences on Facebook, Twitter or Instagram.
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Packaged food titan ConAgra Foods is stepping away from the private label business to focus on its consumer brands and intends to be much more strident in boosting margins.