FiveStars Loyalty

The Ultimate Customer Promotions Guide - How to create a promotion that delights customers and spike sales

In this guide, you’ll discover the secret sauce to creating and sending effective promotions including important research, the most effective channels to reach customers, top-notch promotion writing tips, tactics, the best days and frequency to send promotions, and a slew of pre-written promotions, just for you. Let’s dive in!

7 Ways Boba Businesses Conquer Customer Loyalty (And You Can Too)

We interviewed a slew of our most successful FiveStars customers and boba businesses where they share their knowledge for creating loyal fans and turning transactions into relationships.

Performance Marketing 101: For Small Business Owners

PERFORMANCE MARKETING focuses on getting customers to take direct immediate action in response to your marketing.

From the Pros: 5 Companies With Loyalty Programs That Actually Work

We’ve all heard marketing strategists and brand managers wax poetic about the merits of Starbucks and Panera Bread when it comes to the loyalty game. Who’s making the biggest splash right now? Here, we take a look at five companies with their eyes on the prize.

Best-Kept Secrets: The 5 Things That Really Keep Customers Coming Back

Use these tips to add value to your customer interactions, and you’ll be singing the loyalty song in no time.

15 Reasons Your Customers Might Be Jumping Ship

Are you noticing your small business’s foot traffic beginning to dwindle? Are you losing customers who used to be regulars? We know 15 reasons why this may be happening.

The Why & How of Choosing the Right Restaurant Loyalty Program

Consumers increasingly use mobile devices to make dining decisions. Offering a run of the mill paper loyalty program won’t cut it anymore.

The Top 10 Marketing Concepts You Should Know For Your Small Business

Handling all the marketing for your small business? Not sure where to start? We've got the top 10 things to get you on the right track.

The Ultimate Guide to Customer Loyalty Success

On average, 50%-60% of new customers don't come back. Small businesses aren't the only ones with this problem. Even reputable chains have issues. This is why a focus on customer loyalty is so crucial. Which customers are you focusing on?

5 Customer Loyalty Program Upgrades You Can Implement Today

Turn one-off customers into valuable repeat purchasers beyond the typical "buy 5 get one free."

Email is Dead: A Simple Guide to Text Message Marketing

Experts agree that loyalty is the most effective and highest return marketing. Loyalty marketing is more relevant today than it has ever been. Loyalty marketing ROI is traditionally driven by increasing visits, spend, and response to promotions

5 Reasons You Should Be Obsessing Over Customer Loyalty

Stop focusing on getting new customers and realize your existing customers are the ones keeping you in business.

6 Steps to Win the Customer Loyalty Marathon

When chatting with small business owners, these are the things we hear most often. We all want and need new customers, but they are expensive to get. However, there is a golden opportunity that some businesses haven't realized is right in front of their noses: their current loyal customers!

6 Questions to Ask When Creating a Small Business Marketing Plan

When creating a marketing plan, proper planning is absolutely, 100% essential in order for your promotional campaigns to succeed.

8 Ways to Keep Your Best Customers Happy and Spending More Money

Let's make sure that those VIP customers, who drive the majority of your revenue, keep coming back and are spending more money at your small business.

Infographic: What is Your Current Marketing Focus?

Surprising facts about customer loyalty marketing and your small business—you may be leaving revenue on the table.

10 Ways to Drive Word of Mouth.

The explosion in Consumer Generated Media over the last couple of years means consumers’ reliance on word of mouth in the decision-making process, either from people they know or online consumers they don’t, has increased significantly

3 Steps To Loyalty Program Success

April is International Customer Loyalty Month. But here at FiveStars, we celebrate customer loyalty all year. Why? According to Harvard Business Review, customer loyalty is the single most important driver of growth and profitability for your business.

5 Ways to Turn Around A Slow Business Day Infographic

It’s just one of those days. Your store front is empty and you are watching potential customers just walk on by without coming in the door. It’s not too late, let’s turn this day around and bring your customers in the door TODAY.

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