The mutually beneficial arrangement created by the franchise concept makes it an attractive scenario for many entrepreneurs. The system affords business owners the opportunity to expand while providing external entrepreneurs the chance to invest in a business of their own without the added risk that goes into developing a completely new concept. The problem is that sometimes the front-end investment leaves external players questioning their ROI. This white paper, sponsored by Huey Magoo’s, an Orlando-based chicken restaurant company, discusses ROI advantages of an value-added franchise system, including:
• Lower startup costs
• Reduced competition
• Increased diversity
• Decreased risk

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