Fast Casual Executive Summit: FCIC tackles labeling

 
Nov. 29, 2011
NRA's Beth Madden, who is on the association's Fast Casual Industry Council, talks about the council's meeting and its efforts on issues such as menu labelling.

Topics: Fast Casual Executive Summit , National Restaurant Association

Companies: Fast Casual Executive Summit


How the Firehouse Subs mobile app meets consumer needs

Don Fox, CEO of Firehouse Subs, talks about the two key ways his brand's mobile app meets customer needs.

BJ's Restaurants exec discusses benefits of chain's mobile app

Tim Hackbardt, VP of Marketing for BJ's Restaurants, talks about the many ways the chain's mobile app improves the customer experience.

Pizza Hut executive discusses importance of mobile customer engagement

Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.

Building loyalty with mobile: Where to start?

Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.

Firehouse Subs plans big media push in 2015

Firehouse Subs CEO Don Fox says the keys to brand success are simple: a passion for food, great atmosphere, great customer service and philanthropy.

Sponsored by: SplickIt

San Francisco Soup Company executive discusses the restaurant's use of BLE beacons

Clayton Chan, COO for San Francisco Soup Company, discusses the restaurant chain's use of BLE beacons.

Getting back to your marketing roots

Although mobile and social media marketing have been hot industry topics for the past few years, you can’t have a strong digital showing without first developing a solid marketing campaign. At the 2014 Fast Casual Executive Summit, this panel dissected a variety of campaigns to see why some work and why some don’t.

MAD Greens maximizing menu boards by integrating social

Lucas Clarke, director of marketing for the Colorado-based salad concept, shares some insights into MAD Greens' integration of digital signage and social media.

MOOYAH: We treat our franchisees like guests

"We must treat our franchisees the way we want our franchisees to treat our guests," MOOYAH COO Michael Mabry told Splick.it's Anke Corbin in this video interview.

Sponsored by: SplickIt

Fast Casual Executive Summit 2014 video highlights

Ever wonder what it's like to attend a Fast Casual Executive Summit? Here's a taste from our latest event in Denver.

How mobile changes consumer behavior

When 82 percent of U.S. adults own smartphones, and 91 percent keep them with them at all times, a mobile strategy for retail becomes more important than ever.

What did you miss at #CONNECTsummit14? Check out the highlights

#CONNECTsummit14 included mobile innovation leaders from across the spectrum: tech, restaurant, retail.

What's ahead for Wingstop? Mobile payment

Wingstop is heavily invested in social media for engaging customers and driving sales. The next step: mobile payments.

iPhone mobile payment option opens up opportunity for marketers

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.


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