NRA: Twitter, Facebook, Instagram execs share 3 social media myths

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Social media myths dispelled by Facebook, Twitter and Instragram experts.

FEATURES


The hidden benefit of SMS text marketing messages

Erin Levzow, Director of Digital and E-commerce at Wingstop, points out a key benefit of SMS promotions that you may have overlooked.

Are you doing delivery right?

As restaurant brands rush into delivery, they must lay the foundation with a best-of-breed digital ordering platform and choose a delivery fleet strategy that provides both a consistently good guest experience and a profitable business model.

Why Jersey Mike's added ordering and payments to their mobile app

Rich Hope, CMO of Jersey Mike's Subs, talks about the restaurant chain's mobile app.

Lock it up: 5 ways to protect customers using mobile payments

There are plenty of cost-efficient mobile payment processors designed to fit the budget needs of small businesses, but ensuring sensitive data customers that your business is secure is just as important as the convenience factor mobile payments offer.

Can digital ordering bridge gap between fast casuals, QSRs?

Digital touch points can offer competitive data as well as personalize a customer's order. It's a race to the top for both fast casuals and QSRs latching on to the potential digital ordering can offer

How the Firehouse Subs mobile app meets consumer needs

Don Fox, CEO of Firehouse Subs, talks about the two key ways his brand's mobile app meets customer needs.

BJ's Restaurants exec discusses benefits of chain's mobile app

Tim Hackbardt, VP of Marketing for BJ's Restaurants, talks about the many ways the chain's mobile app improves the customer experience.

Social media is a must, but not enough: tips for getting creative

Owners need to look outside the box and develop strategies that seamlessly integrate with customers’ always-on and always-connected world.

Why digital ordering is a 'must have' for your restaurant

It's a race to the top for both fast casuals and QSRs latching on to the potential digital ordering can offer.

Pizza Hut executive discusses importance of mobile customer engagement

Baron Concors, Chief Digital Officer at Pizza Hut, discusses why it's important to think mobile first.

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NEWS


Paytronix upgrades mobile-app features for restaurants

The company said the new enhancements make it easier than ever before for restaurants and retailers to customize their apps while simultaneously making them easier and more compelling for customers to use.

Study: Restaurant customers ready for mobile payments

Customers are more comfortable with mobile payments, a fact restaurants should embrace, according to study published today by Harbortouch, a supplier of point- of-sale systems.

Tillster teams up with PayPal for mobile payments

Tillster Inc., provider of digital ordering and engagement products and services for the restaurant industry, has announced an agreement with PayPal.

Canadian coffee chain goes mobile with loyalty platform

Second Cup, a Canada-based coffee shop, has launched a free mobile loyalty program.

GrubHub launches app for Apple Watch

GrubHub, an online and mobile food ordering and delivery service, today launched its Seamless App for Apple Watch. The company will also release a GrubHub app for Apple Watch in the near future.

It's Burrito:30! Chipotle orders now available on Apple Watch

Chipotle’s mobile application for iPhone has been updated and optimized for the Apple Watch. The app allows users to order and then pick up at Chipotle locations.

Mobile payments app for restaurant goers seeks to cut wait time and feed the hungry

Full Society launches IndieGoGo campaign to finalize app development designed to allow users to donate when paying for a restaurant bill.

Customers spend more across restaurant categories with mobile apps

Fast casual, according to the research, is the most likely restaurant category to report mobile ordering, at 1 percent of the segment's total traffic.

Burrito chain brings loyalty program to Google Wallet

Currito's presence in Google Wallet comes just one month after Google announced plans to pre-install Google Wallet on all Android phones.

MasterCard's mobile ordering app powers new Harlem restaurant

The app, embedded with MasterPass, enables consumers to pay their bill when they're ready to leave an establishment.

Top 10 social media performers includes mix of QSR, pizza, fast casual

Toronto, Ontario, Canada-based technology and data company Engagement Labs released its top 10 quick service restaurants based on social media performance on Facebook and Twitter.

ChowNow provides Google Wallet to customers 'at no additional cost'

ChowNow updated restaurant clients' ordering apps to include Google Wallet as of today at no additional cost.

Ingenico preps merchants for EMV migration with new products

The point-of-sale provider announced two new additions to its line of products to help retailers and restaurants ease into chip card acceptance.

TableSafe brings EMV-ready mPOS to restaurants

Company teamed with Creditcall, which is an EMV payment gateway provider.

Your Pie celebrates math with $3.14 discounts

Your Pie announced the brand’s 7th annual celebration of Pi(e) Day on March 14th.

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Your customers are online and mobile. Are you following them? With the advance of smart phones and social media you have new, powerful ways to connect with customers. We'll help you stay on top of the trends in online, mobile and social marketing.