Square launches free POS app

The cloud-based point-of-sale solution tracks sales and manages items and inventory.

FEATURES


Having a loyalty app will help increase your bottom line

Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

MAD Greens maximizing menu boards by integrating social

Lucas Clarke, director of marketing for the Colorado-based salad concept, shares some insights into MAD Greens' integration of digital signage and social media.

Technology, desire to connect with customer drives Buffalo Wild Wings' success

Based on customer research and feedback, Buffalo Wild Wings invested significantly in defining, delivering and enhancing its brand experience using technology.

5 tips to promote upcoming events at your restaurant

Work with local businesses and non-profits to promote your restaurant’s event, tie them to your event theme and encourage a co-sponsorship.

Leveraging mobile payments and customer experience

How does mobile technology fit into the overall customer experience when consumers interact with their favorite brands?

Will the shift from credit cards to mobile payments be good, bad, or neutral?

Will the shift from credit cards to mobile payments be good, bad, or neutral for the restaurant industry?

People don’t just leave bad managers...They also leave bad schedules

Mobile tools help your team plan ahead, and when the schedule finds its way to mobile phones, you can kiss the 'I didn’t know' excuse goodbye.

Prognostication: 2015 menu trends

Beverages, micro-local, crowdsourcing and increased competition from nontraditional foodservice outlets are all expected to shape the restaurant landscape in 2015.

Big brands capture big social media share, but smaller brands get the love

It's no surprise that Chipotle grabs the lions' share of social media attention among top fast casual brands, but smaller, regional eateries inspire the most passion among fans.

Which is better for your business: A mobile website or a mobile app?

Millennials expect your website to have more than just your location, hours of operation and phone number; they want to see your menu, reviews, promotions and photos.

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NEWS


NRA, SBA encouraging shoppers to #DineSmall on Nov. 29

The partnership will encourage shoppers to patronize local restaurants while shopping on Small Business Saturday.

ChowNow partners with Yelp for online ordering

Online ordering and marketing platform ChowNow now integrates with the Yelp Transaction Platform to allow restaurants to take orders directly from their Yelp business page.

Chipotle launches mobile job application platform

More than 5,000 have submitted applications via Chipotle's recently-launched mobile application program.

30% of holiday shoppers plan to pay with mobile wallet

More than 40 percent of holiday shoppers intend to use mobile payments at coffee shops and fast food restaurants.

Panda Express on the lookout for 'joy'

Panda Express focusing on 'joy' during Thanksgiving season with social media promotion.

Pei Wei adds crunch to sushi offerings

The Teriyaki and Wasabi Sushi Crunch rolls are topped with crunchy tempura flakes.

Starbucks offers wireless device charging stations

Customers can place compatible devices on designated 'Powermat Spots' and charge them wirelessly.

LivingSocial adds communication platform for merchants

LivingSocial has launched Connect, a communications toolkit for merchants to engage and build relationships with customers acquired through its platform. According to a news release, with the addition of the Connect features to LivingSocial’s Merchant Center, businesses can now: Personalize...

Mobile payments present opportunity for brands to engage customers

Now that Apple Pay is here, marketers have to figure out what to do with it. While mobile payments will likely be a good thing, there's a lot of potential value for customers and brands beyond the transaction.

Newk’s Eatery launches online ordering

Guests can now place their orders online, then pick up at Newk's Grab N'Go entrances.

Pinkberry offers free yogurt to customers who purchase gift cards

Pinkberry will also give away gift cards to community organizations for the holidays.

Networld Media Group to launch Virtual Currency Summit in Boston, April 2015

Renowned economic strategist Bruce Fenton, Managing Director of Atlantic Financial, has been confirmed as a featured Summit speaker.

Starbucks unpacks a sleigh full of holiday promotions

In addition to featuring five holiday beverages, Starbucks is rolling out a new line of drinkware and redesigned gift cards.

Dreambox digital agency adds The Habit Burger to client list

Digital agency Dreambox Creations, led by founders Dan Bejmuk and Danielle Takata, is celebrating its 15-year anniversary with several new restaurant clients. The Los Angeles-based company's roster, which has long included Yard House Restaurants and Grimaldi's Pizzeria, has recently added...

Buffalo Wild Wings launches iHeartRadio's first branded radio station

The streaming radio station features contemporary hits blended with exclusive sports content.

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Your customers are online and mobile. Are you following them? With the advance of smart phones and social media you have new, powerful ways to connect with customers. We'll help you stay on top of the trends in online, mobile and social marketing.