With mobile payment apps, restaurants enjoy faster transactions — tables can be turned up to 10 minutes faster — and users tip higher, spend more and make more repeat visits.
Millennials will only keep 20 apps on a phone so the challenge is creating one that makes the cut.
A recent panel at Networld Media Group's CONNECT Mobile Innovation Summit attempted to clarify today’s mobile payments market, which is becoming an increasingly difficult task when you consider the options available to merchants.
Three components are necessary for a successful mobile experience.
Tech savvy CEOs and executives consider mobile POS systems as mini Enterprise Resource Planning systems similar to systems that drive food and beverage manufacturing companies.
When should you incorporate emerging social media channels into your restaurant marketing strategy? Where do you start and what if it goes wrong?
Loyalty programs are a standard form of marketing in restaurants these days, whether they’re done digitally or via old-fashioned punch cards. All programs are not created equally, however, which is why it’s important for restaurateurs to ensure they are getting the most out of loyalty programs.
Market growth is significant, but like many cultural and technology shifts, misconceptions about the viability of mobile payment apps holds some businesses back from implementing powerful tools that can propel brand awareness, provide beneficial insights about their operations and have a positive impact on growth. So let’s set the record straight.
Mobile expert discusses why mobile is the key to digital ordering success.
Understanding what makes Millennials tick will determine the direction a restaurant should take in capturing their attention on social media.