Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.
With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.
Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.
Food sales drove two points of comp growth in the U.S., and the breakfast sandwich platform surged 40 percent.
Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.
Loyalty app is the centerpiece of Schlotzsky's effort to connect with Millennials.
Even the most loyal customer evaluates every touch point and interaction with a business.
Provide your customers with the option to select which program they prefer.
Now, consumers want on-demand apps that can allow them to receive faster service and more accurate orders.
See More »
Without mobile ordering, customers only seem to care about mobile payment if you give them free coffee.
RSR Research today released results of its fourth benchmarking study on the digital gifting industry, "Digital Gift Cards: Rewriting the Gifting Rules in the Omni-Channel Age." According to a news release, the study evaluates the gifting experiences of the nation's...
Fresh to Order will accept Apple Pay, Google Wallet starting in 2015.
The branded GrillSmith loyalty program allows guests to collect and redeem rewards.
The partnership brings together Beanstalk's SaaS platform and Olo's digital ordering.
Dan Santy, president of Santy Integrated, and Adam Pierno, director of Brand Strategy and Planning, will share their insights into how millennials decide what and where to eat during a webinar scheduled Sept. 23.
Supplier Norbest Inc. recently announced the launch of a new loyalty program for customers that allows customers to earn points on qualifying products and redeem points for merchandise.
Starbucks wants to make sure customers never forget to claim one of its loyalty rewards again. Based on suggestions from customers, My Starbucks Rewards members will now receive a nudge via email, reminding them to claim rewards before they expire....
Fresh To Order has introduced a new mobile app that allows guests to pay for their meals and earn rewards. The Fresh To Order App is now available through the Apple App Store and Google Play for iOS and Android platforms.
For a limited time, guests can get a $3 credit at sign-up and earn an additional $2 credit by referring a friend.
Jamba Juice's consumer loyalty program surpassed its 1 million member mark on July 17.
The Jamba Insider Rewards loyalty program, which launched five months ago, was developed in partnership with Spendgo. Consumers take advantage of the loyalty program by entering their phone number into a terminal at the register.
Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online dining reservations, table management, loyalty and a Point-to-Point Encryption payment gateway. According to a news release,...
Dickey's Barbecue Pit at 11416 North FM 620 in Austin, Texas, will host Customer Appreciation Day on July 12. Customers will be offered a 10-percent discount and $2 pulled pork barbecue sandwiches will be offered all day, along with merchandise...
Pollo Tropical announced this week it is launching a new "Beach Break Happy Hour" promotion. Now through Sept.
Schlotzsky’s has launched its Lotz4Me Guest Rewards mobile app nationwide. The company said in a news release that it is the first platform in the fast casual segment to feature digital loyalty that allows users to refer friends and earn rewards when those friends download the app and make a purchase.
Paytronix Systems Inc. has introduced its new EXPRESS Pilots program designed specifically to help restaurant and retail chains create and deploy a new rewards program. According to a news release, EXPRESS Pilots leverages Paytronix’s out-of-the box features so chains can...
See More »
Schlotzsky’s has launched a new campaign to encourage fans to download its new Lotz4Me Guest Rewards mobile app. The campaign follows John S.