Building loyalty with mobile: Where to start?

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Eric Buckner, Senior Product Manager - Mobile for Sears Holdings, discusses where to start when considering a mobile loyalty program.

FEATURES


San Francisco Soup Company executive discusses the restaurant's use of BLE beacons

Clayton Chan, COO for San Francisco Soup Company, discusses the restaurant chain's use of BLE beacons.

How did Apple Pay perform in its first quarter?

Eighty percent of Panera's mobile payments came from Apple Pay in Q1 2015. But 80 percent of how much?

How restaurants are using gamification to increase engagement in loyalty apps

Restaurants are discovering the power of leveraging apps, loyalty programs and games to engage customers and drive traffic.

How to choose the best rewards for your loyalty program

It's important to set the minimum purchase amount at a reasonable level so customers don’t get frustrated that they are never earning punches and thus feel like it’s not worth trying.

Having a loyalty app will help increase your bottom line

Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

Which is better for your business: A mobile website or a mobile app?

Millennials expect your website to have more than just your location, hours of operation and phone number; they want to see your menu, reviews, promotions and photos.

Apple Pay to lead the way in customer loyalty

By the end of 2015, it’s expected nearly every retailer will have NFC readers.

The world has gone mobile and you should, too

As of right now, about 15 percent of restaurants accept mobile payments, but this is expected to rise to 68 percent in 2015.

How mobile changes consumer behavior

When 82 percent of U.S. adults own smartphones, and 91 percent keep them with them at all times, a mobile strategy for retail becomes more important than ever.

Apple Pay's impact on restaurant loyalty marketing

Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.

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NEWS


Lettuce Entertain You selects Paytronix as its loyalty partner

Lettuce Entertain You Enterprises (LEYE) has moved its 25-year-old Frequent Diner Club loyalty program to the Paytronix Rewards platform.

Fishbowl launches guest data analysis solution

Fishbowl's Guest Analytics solution analyzes POS, loyalty, email, social, online ordering, reservations and guest satisfaction data.

Uncle Maddio's new IT strategy includes loyalty, ordering and security

Uncle Maddio's Pizza Joint will launch a new IT strategy in Q1 aimed at improving customer engagement and franchisee satisfaction.

Jimmy John's, Chipotle rank high for millennial loyalty

According to new research from YouGov, Jimmy John’s, Chipotle, Chick-Fil-A and Whataburger, have the highest current millennial customer loyalty among all major limited-service brands from throughout the past six months. According to a news release, the research looked at purchase...

Agreement enables Paytronix Rewards, NCR Aloha POS integration

The new Cloud Connect integration will enable Paytronix to integrate, maintain and deploy its solution across NCR’s install base of more than 100,000 restaurant locations.

New app gives customers menu, nutritional info across brands

App users can to view detailed nutrition information for each entree and search for selections that meet specific dietary requirements.

Digital Screenmedia Association and NEC to host menu board webinar

The webinar will cover the value of menu boards, interactive screens, mobile payments and proximity marketing.

Argo Tea launches pay-ahead mobile app

The new Argo LoyalTEA app will allow users to pre-order and pay for beverages for immediate pick-up at the bar station upon arrival.

Thanx launches customer loyalty program nationwide

Thanx Inc., a loyalty solution provider, has officially launched nationwide today. The company announced direct relationships with MasterCard and Visa, as well as $5M in Series A funding from Sequoia Capital for its rollout. According to a news release, Thanx...

Forget Apple: Starbucks wants to rule mobile payments

United States consumers made $1.3 billion in mobile payments in 2013 and the coffee retailer accounted for over 90 percent of those purchases.

Mama Fu's Black Market Menu released

Chefs compete to get their items featured on the Black Market Menu, which often leads to a spot on the brand's core menu.

Starbucks, Dunkin' rank high for digital gifting experience

RSR Research today released results of its fourth benchmarking study on the digital gifting industry, "Digital Gift Cards: Rewriting the Gifting Rules in the Omni-Channel Age." According to a news release, the study evaluates the gifting experiences of the nation's...

Fresh To Order rolls out new loyalty, payment app

Fresh to Order will accept Apple Pay, Google Wallet starting in 2015.

Punchh launches mobile rewards app for Grillsmith Restaurants

The branded GrillSmith loyalty program allows guests to collect and redeem rewards.

Beanstalk Data announces strategic partnership with Olo

The partnership brings together Beanstalk's SaaS platform and Olo's digital ordering.

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