Having a loyalty app will help increase your bottom line

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Membership in loyalty programs is growing at a rate of 26.7 percent and loyalty programs can increase a brand’s market share by 20 percent.

FEATURES


Which is better for your business: A mobile website or a mobile app?

Millennials expect your website to have more than just your location, hours of operation and phone number; they want to see your menu, reviews, promotions and photos.

Apple Pay to lead the way in customer loyalty

By the end of 2015, it’s expected nearly every retailer will have NFC readers.

The world has gone mobile and you should, too

As of right now, about 15 percent of restaurants accept mobile payments, but this is expected to rise to 68 percent in 2015.

Apple Pay's impact on restaurant loyalty marketing

Focusing on the creation of an experience that’s easy for the customer, instead of optimal for the brand, makes customers feel like VIPs.

iPhone mobile payment option opens up opportunity for marketers

With Apple's rollout of Apple Pay, now might be a good time for marketers to get to know Passbook.

#CONNECTsummit14: Beacons offer immediacy, simplicity and context

Beacons are powerful tools, enabling marketers to push the right message to the right person in the right place at the right time.

New beverages, food give Starbucks a lift in Q3

Food sales drove two points of comp growth in the U.S., and the breakfast sandwich platform surged 40 percent.

Mobile CRM is a game changer that puts every restaurant on an even playing field

Heavy users of a brand do respond to rewards, but most customers prefer nuanced benefits, like special status as a VIP who gets access to private promotions.

Schlotzsky's cracks top five in app store restaurant category

Loyalty app is the centerpiece of Schlotzsky's effort to connect with Millennials.

A framework for measuring and monitoring mobile app loyalty

Even the most loyal customer evaluates every touch point and interaction with a business.

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NEWS


Digital Screenmedia Association and NEC to host menu board webinar

The webinar will cover the value of menu boards, interactive screens, mobile payments and proximity marketing.

Argo Tea launches pay-ahead mobile app

The new Argo LoyalTEA app will allow users to pre-order and pay for beverages for immediate pick-up at the bar station upon arrival.

Thanx launches customer loyalty program nationwide

Thanx Inc., a loyalty solution provider, has officially launched nationwide today. The company announced direct relationships with MasterCard and Visa, as well as $5M in Series A funding from Sequoia Capital for its rollout. According to a news release, Thanx...

Forget Apple: Starbucks wants to rule mobile payments

United States consumers made $1.3 billion in mobile payments in 2013 and the coffee retailer accounted for over 90 percent of those purchases.

Mama Fu's Black Market Menu released

Chefs compete to get their items featured on the Black Market Menu, which often leads to a spot on the brand's core menu.

Starbucks, Dunkin' rank high for digital gifting experience

RSR Research today released results of its fourth benchmarking study on the digital gifting industry, "Digital Gift Cards: Rewriting the Gifting Rules in the Omni-Channel Age." According to a news release, the study evaluates the gifting experiences of the nation's...

Fresh To Order rolls out new loyalty, payment app

Fresh to Order will accept Apple Pay, Google Wallet starting in 2015.

Punchh launches mobile rewards app for Grillsmith Restaurants

The branded GrillSmith loyalty program allows guests to collect and redeem rewards.

Beanstalk Data announces strategic partnership with Olo

The partnership brings together Beanstalk's SaaS platform and Olo's digital ordering.

Webinar will explore why millennials are dining out less

Dan Santy, president of Santy Integrated, and Adam Pierno, director of Brand Strategy and Planning, will share their insights into how millennials decide what and where to eat during a webinar scheduled Sept. 23.

Deli meat supplier launches loyalty program

Supplier Norbest Inc. recently announced the launch of a new loyalty program for customers that allows customers to earn points on qualifying products and redeem points for merchandise.

Starbucks' loyalty program now reminds customers to claim rewards

Starbucks wants to make sure customers never forget to claim one of its loyalty rewards again. Based on suggestions from customers, My Starbucks Rewards members will now receive a nudge via email, reminding them to claim rewards before they expire....

Fresh To Order intros mobile payments, loyalty app

Fresh To Order has introduced a new mobile app that allows guests to pay for their meals and earn rewards. The Fresh To Order App is now available through the Apple App Store and Google Play for iOS and Android platforms. For a limited time, guests can get a $3 credit at sign-up and earn an additional $2 credit by referring a friend.

Jamba Juice's loyalty program hits 1 million

Jamba Juice's consumer loyalty program surpassed its 1 million member mark on July 17. The Jamba Insider Rewards loyalty program, which launched five months ago, was developed in partnership with Spendgo. Consumers take advantage of the loyalty program by entering their phone number into a terminal at the register.

Agilysys expands restaurant solution to include loyalty, payment gateway

Agilysys Inc., a provider of IT and hospitality software and services, announced it has expanded its rGuest product offering to include solutions for online dining reservations, table management, loyalty and a Point-to-Point Encryption payment gateway. According to a news release,...

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