Robeks' menu upgrades helping to increase traffic

 
Feb. 20, 2013

Robeks, a 118-store franchise system serving smoothies and juices, has given its menu a major overhaul. The new menu includes 20 new products, including smoothies made with Greek yogurt, kale smoothies and juices, new vegetable juices and functional performance smoothies, which use specific fruits, vegetables and nutritional boosts combined to deliver custom-designed liquid nutrition, according to a company press release.

The changes are designed to appeal to more customers by expanding on the brand's approach to health, nutrition and taste. The new menu has attracted new customers, raising store traffic by 5 percent, according to the press release.

Read more about healthy menu options.


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