Nov. 30, 2012
McAlister's Deli is ringing in the holidays and engaging its fans via a creative social media contest to name "The Penguin," the brand's holiday gift card mascot. The contest gives customers the chance to win $1,500 in prizes. The "Name Our Gift Card Mascot" contest runs through Dec. 19.
Guests can snap a photo of "the penguin" found in various promotional materials in McAlister's Deli restaurants and submit it via Instagram with their preferred name for the penguin, along with the tags @McAlistersDeli and #givedelicious. Submissions will automatically be shared via the McAlister's Deli Tea Freaks Facebook app, which can be found at McAlistersDeli.com/GiveDelicious.
The winner will have a choice of two grand prizes worth $1,500: a personal tablet and $500 McAlister's gift card or a $1,000 scholarship check and $500 McAlister's gift card.
McAlister's is also encouraging its customers to "Give Delicious" this holiday season with its new gift card incentives at participating McAlister's Deli locations. Guests who purchase $25 in gift cards receive a $5 voucher to use during their next visit. Guests can get a $10 voucher with the purchase of $50 in gift cards. Gift cards are available in denominations of $5 or more and can be purchased in store or online and can be redeemed at any of the more than 310 McAlister's Deli locations across the United States.
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