Barberitos hosting March Madness bracket

Feb. 20, 2013

For all of those college basketball fanatics, Barberitos is holding a contest in which customers create their own March Madness basketball brackets for the 2013 NCAA Tournament. The winners receive free food for one year.

How it works
After the official brackets of championship contenders are posted on March 17 customers will have the opportunity to fill in their own bracket. After filling out their bracket, customers can turn them in to their local Barberitos.

Week by week, the brackets will be updated based on the results of the NCAA tournament. At each Barberitos location, the customer who most closely matches the actual outcome of the NCAA Tournament will receive free Barberitos for one year. This entails one entrée and a drink per week at that local Barberitos location for one year, according to a company press release.

Another fast casual restaurant, I Dream of Falafel, recently annouced its own March Madness contest.

Read more about promotions.

Topics: Marketing / Branding / Promotion

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