SALT LAKE CITY — Costa Vida has announced its participation in the Mom It Forward for Kenya fundraiser to help reduce poverty in Kenya. Customers present the Mom It Forward invitation at participating Costa Vidas on April 18 from 11 a.m. to 7 p.m. and Costa Vida will donate 20 percent of their total purchase to help fight poverty in Kenya. Coupons can be downloaded and printed out from the fundraiser's Web site.
The Mom It Forward mission is "to change the world one mom at a time." Proceeds from the group's latest fundraiser will support Yehu Microfinance, a micro-lending bank that gives women in small African villages the financial means to start a small income-producing activity, such as coconut-oil extraction or raising chickens, and provide for their families.
Customers also can Join Mom It Forward at the Costa Vida Provo, Utah, location from 5:30 p.m. to 7 p.m. to raise funds for the cause. The fundraiser closes May 12.
