Beautiful Brands International has added Tusla, Okla.-based Caz's Chowhouse to its portfolio of restaurants to market and franchise. Caz's Chowhouse is the first casual dining restaurant to join Beautiful Brands.
Caz's menu features Mom's Meatloaf, Pop's Pot Roast, fried green tomatoes, pulled pork sliders and chicken fried steak, among other Southern flavors.
The agreement is between Caz's Chowhouse owners Jeff and Amy Castleberry and Beautiful Brands International. BBI's support will include product development, marketing, real estate, architecture, legal, franchise sales and other aspects of franchise development.
"Amy and I have followed the success of Beautiful Brands and Camille's Sidewalk Café for years," said Jeff Castleberry. "So when David approached us about becoming a part of the Beautiful Brands family, it was an easy decision. Not only do they have an amazing track record and corporate staff, but they have the ability to generate a huge pipeline of sales leads for our restaurant across the world."
Caz's Chowhouse is one of nine concepts marketed and developed by Beautiful Brands International. The other concepts include Camille's Sidewalk Café, Coney Beach, Rex Chicken, FreshBerry Frozen Yogurt Café, Greenz, Kyro Pizza, Dixie Cream Donuts and The Crusty Croissant.
