Smoothie King Franchises Inc. will celebrate its 40th anniversary throughout the year, with exclusive offers, giveaways and social promotions. Earlier this week, the celebration kicked off with the launch of "Lean into Life" — a six-week digital campaign that encourages guests to live "happily, healthily and heartily."

"For the past 40 years Smoothie King's mission has been to relentlessly help people achieve a healthy lifestyle," said Wan Kim, Smoothie King Global CEO. "In 1973 the company was groundbreaking in offering accessible, healthy alternatives to the typical meal on the go. More than 600 stores around the world later, our philosophy remains the same. We look forward to celebrating with our guests throughout 2013."

Featured on the national Smoothie King Facebook page, the Lean into Life campaign will include six weekly challenges that encourage fans to explore new ways to be good to themselves and others in 2013. Each week fans are asked to participate in the proposed challenge, capture an image of it and share on Smoothie King's contest page. Fans will be incentivized through weekly giveaways of $100 gift cards and a grand prize package that includes free smoothies for a year and a set of four bikes for family/friends. Additionally, Smoothie King will encourage guests to share photos via Instagram and Twitter using the hashtag #leanintolife. Select photos will be aggregated and shared with Smoothie King's 300,000 Facebook fans.

Read more about online and social media promotions.

Related Content

User Comments – Give us your opinion!
Products & Services

MP60 High Definition Digital Media Player

http://global.networldalliance.com/new/images/products/4365.png

4365/MP60-High-Definition-Digital-Media-Player

LG 38WR50MS-B

http://global.networldalliance.com/new/images/products/6453.png

6453/LG-38WR50MS-B

HA8-3 1 in 8 out HDMI™ A/V Distribution Amplifier

http://global.networldalliance.com/new/images/products/4250.png

4250/HA8-3-1-in-8-out-HDMI-A-V-Distribution-Amplifier

Perfect for multi-unit operators as well as entry level franchisees

http://global.networldalliance.com/new/images/products/5583.png

5583/Perfect-for-multi-unit-operators-as-well-as-entry-level-franchisees

Moffat Turbofan 30D Series

http://global.networldalliance.com/new/images/products/6709.png

6709/Moffat-Turbofan-30D-Series

Social

http://global.networldalliance.com/new/images/products/4761.png

4761/Social

HotSchedules

http://global.networldalliance.com/new/images/products/6543.png

6543/HotSchedules

Quad Core Menu Board Media Player - $199

http://global.networldalliance.com/new/images/products/6679.png

6679/Quad-Core-Menu-Board-Media-Player-199

Granbury Websites

http://global.networldalliance.com/new/images/products/6815.png

6815/Granbury-Websites

DriverAdvisor Fleet Monitoring

http://global.networldalliance.com/new/images/products/DriverAdvisor_iix.gif

1425/DriverAdvisor-Fleet-Monitoring

Media Kit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.